/  Italon Journal   /  New Products Launch in Gomel

New Products Launch in Gomel

ITALON OPEN DAYS continue! On Tuesday, May 25th, we held a presentation of new ITALON 2021 products for designers and tile layers in Gomel. Italon’s official representative in Belarus, Alexander Naumov, together with Sergey Dyakonov, Head of the Key Accounts Department, spoke about the most eventful moments for the Italon brand, revealed the secrets to creating the new collections – Wonderful Life and Charme Advance – and shared important information that should be known before starting to work with porcelain stoneware.


The Wonderful Life collection is a perfect starting point for the implementation of unique design solutions. It combines Rapolano travertine effect porcelain stoneware and brushed oak effect tiles.


The Charme Advance collection allows to create sophisticated designs with a hint of coziness. The refined graphics recreate the dynamic directional veining of exclusive marbles.


Both series are part of the Full Design Project, a special approach to the development, production and use of tiles in which Italon transitioned from the concept of “just collections” to a wholesome system of products that covers the full range of material needs required by each project. Comprehensive finishing solutions are characterized by versatility, providing a wide variety of formats, a vast range of finishes and multiple decorative elements.


Guests of the event also had a chance to attend a fascinating practical focus dedicated to the specifics of working with the maxi-format, 120×278. Professionals Dmitry Sorokin – @d1ma_40in -, Konstantin Beglyak – @plank374 – and Alexander Monakhov – @sashamonakhov – showed how to transport and cut large format tiles with 6 mm thickness.

We thank all participants for the pleasant company and professional behavior. We can’t wait to see you again at the salon of interior solutions, “Atmospherniy”!


Looking for where to buy Italon tiles in Gomel? Come pay us a visit at “Atmospherniy”, ulitsa Sovetskaya, 138A. You will find the largest assortment of Italon porcelain stoneware in the region, and qualified specialists to help you choose tiles for your bathroom, kitchen or living room.


Opening hours: Monday – Friday, 10AM – 7PM. Saturday – Sunday, 10AM – 5PM.